Designing a team kit for one of the best teams in the pro peloton isn’t just about printing a load of logos on any old jersey. For Sportful one of the most important parts of our partnership with Tinkoff Saxo is the feedback we get from the team. Whether it be suggestions for new products, …
Tag Archives: specialized
Tinkoff Saxo – 2015 Team kit preview
Designing a team kit for the one of the biggest teams in pro cycling isn’t an easy task. Team kits need to serve many functions, of course they are the prime advertising space for any sponsors but they also need to be visible in a race environment too, making it easier for riders, soigneurs and …
FIANDRE DAY
Lashing rain, hailstones and 100kph gusts…perfect weather! We had arrived in Oudenaarde, Belgium. The plan was to allow a select group of journalists from the UK, Germany and Benelux, test the new Fiandre range of clothing in the place it’s named after, Fiandre, Flanders, Vlaanderen. A name given to this clothing because the weather in …
Speed takes time…
When the 2014 Tour de France route was unveiled, almost a year ago, Tinkoff Saxo knew one thing – the individual TT would be the stage where they had most to gain or lose. What they needed was for every last piece of equipment to give Alberto Contador the best possible aerodynamic advantage. Sportful spent …