Escape To L.A.

Los Angeles, California: I’d never been to L.A. let alone ridden my bike there…. I was apprehensive about both experiences. A Christmas road trip ensued that would see us rolling down an empty Sunset Boulevard on the 25th of December – surreal! A city that’s so closely associated with heavy traffic congestion and urban sprawl …

Best of 2015 – Sportful Moments

  It’s that time of year again when we reflect on everything that happened over the last 12 months in the Sportful world, looking back it’s been a good year! Here’s our top 10 ‘Sportful Moments’ for 2015   1. World Champion – Peter Sagan. Kitting out the world champion is always special for a clothing …

What’s Cooler Than Cool? Custom Kit

Of all the things that a cyclist can own, a custom kit of your own design has to be up there in the pecking order of “must have’s”… Sharing this experience with friends (preferably one’s that ride bikes!) is second to none.   A “new kit day” as we all know – is a good …

The Perfect Balance – The NEW Fiandre NoRain Bibtight

Striking the perfect balance in life is a quandary we all face. Work versus family life, beers versus hangover… Important, daily considerations… Too much of one will have an impact on the other. And so this balancing act applies to the design of the Fiandre NoRain Bibtight: Weather protection versus range of movement. For autumn …

Red Hot – The Fiandre Extreme NeoShell Jacket

Fire Red is “this” season’s colour and features throughout the AW15 Sportful Fiandre line. This punchy, highly visible colour way is the perfect antidote to the contrasting gunmetal grey backdrop that is the winter. Physiologically speaking the colour red has always been therapeutically associated with stimulating body and mind. So add some “fire” to it …

Sagan Day: Celebrating the World Champion at Sportful

In the cycling industry it’s always exciting to have the World Champion riding in your stuff, for Sportful it’s extra special since Sagan is our 10th World Champion! We started sponsoring pro cycling teams back in 1988 with Alfa Lum and were extremely lucky to have our first world champion that year with Maurizio Fondriest, …

Cold, Wet Hands – The Cyclist’s Kryptonite

  Introducing The Solution: The Fiandre Glove Cold, wet hands are the cyclist’s kryptonite and like the effect it has on the man in the red cape. Even the most hardened of cyclist will feel the debilitating effects. The strong willed cyclist ignores the discomfort but when dexterity suffers and your hands and fingers are …

The Fiandre Light Wind Jersey – It’s Called A Jersey But It’s Like A Jacket?!

There’s no getting away from it, the seasonal change has happened, summer seems a distant memory, the clocks have changed, shorter days lay ahead. While many maybe seeking a rest, an opportunity to put the bike away for a few weeks… autumn is the best kept secret for those cyclist’s that continue to ride… Those …

Fiandre & the Falling Leaves

Pre race nerves are nothing new, any competitor, will be accustomed to that unsettled feeling in their stomach, a sleepless night, followed by a morning of nervous energy… A forecast that showed unsettled weather for the final classic of the season; Il Lombardia only accentuated this feeling. However as someone who was simply spectating, these …

The Best Roads In The World – Probably (Definitely)

When choosing a holiday destination it might seem counter intuitive to spend those precious days of vacation staying in the hometown (Fonzaso) of the company (Sportful) you work for… This fact was pointed out to me on multiple occasions; some offered suggestions – Seychelles, Barbados, Mauritius, apparently all nice at this time of year. However …