2014 has been a great year for Sportful, whether it’s been seeing our kit on the podium at all three grand tours, hosting some exciting events or finding an extra 20w in the wind tunnel! As the calendar counts down to the start of 2015 we thought we’d share our top 10 #SportfulMoments from 2014… P.S.Check out …
Category Archives: Cycling
Tinkoff Saxo 2015 team kit by Sportful launched.
Today saw the unveiling of the 2015 Tinkoff Saxo race kit by Sportful at the team presentation held at Tinkoff Bank headquarters in Moscow. The new kit features a fluo yellow colour way similar to that used in the 2014 Tour de France kit, which was extremely popular with the fans. In a reference to …
Tinkoff Saxo lancia il corredo 2015 prodotto da Sportful
Tinkoff Saxo Kit 2015 product launches from Sportful Today was held the presentation of the race kit Tinkoff Saxo produced by Sportful at the headquarters of Tinkoff Bank in Moscow. The new kit has a bright yellow color similar to that of the kit for the 2014 Tour de France, which was proved to be …
Designing for the ProTour – Tinkoff Saxo 2015 Kit Preview
Designing a team kit for one of the best teams in the pro peloton isn’t just about printing a load of logos on any old jersey. For Sportful one of the most important parts of our partnership with Tinkoff Saxo is the feedback we get from the team. Whether it be suggestions for new products, …
Tinkoff Saxo – 2015 Team kit preview
Designing a team kit for the one of the biggest teams in pro cycling isn’t an easy task. Team kits need to serve many functions, of course they are the prime advertising space for any sponsors but they also need to be visible in a race environment too, making it easier for riders, soigneurs and …
FIANDRE DAY
Lashing rain, hailstones and 100kph gusts…perfect weather! We had arrived in Oudenaarde, Belgium. The plan was to allow a select group of journalists from the UK, Germany and Benelux, test the new Fiandre range of clothing in the place it’s named after, Fiandre, Flanders, Vlaanderen. A name given to this clothing because the weather in …
FIANDRE
FIANDRE – The Italian name for Flanders, an area famed for tough races, tough weather and even tougher riders. The perfect name for a line of clothing designed to give the ultimate performance in the worst of weather. FIANDRE LIGHT WS JACKET For 2014-15 we’ve taken our popular Fiandre NoRain jacket, well known for it’s foul weather …
SPORTFUL: UN ANNO DA INCORNICIARE
Un anno che lascia il segno per i successi ottenuti dai nostri atleti e dei nostri prodotti. LA VUELTA DI ALBERTO Incredibile tris di Alberto Contador che avevamo lasciato sofferente il 14 luglio al Tour dopo la caduta che gli aveva compromesso il lavoro di un intero anno. Pochissimi avrebbero scommesso sul suo recupero per …
Contador – from Abandon to Podium
On the 14th of July, during the 10th stage of the 2014 Tour de France, after 20km of battling on, nursing a leg injury (later discovered to be a fractured tibia), bruised, battered, wet and covered in road rash, a dejected Alberto Contador finally admitted defeat and climbed in to the Tinkoff Saxo team car. His …
Speed takes time…
When the 2014 Tour de France route was unveiled, almost a year ago, Tinkoff Saxo knew one thing – the individual TT would be the stage where they had most to gain or lose. What they needed was for every last piece of equipment to give Alberto Contador the best possible aerodynamic advantage. Sportful spent …